Sony Alpha ILCE-7 IV + Tamron 20-40mm f2.8

Sony Alpha ILCE-7 IV (ILCE7M4)

With stunning image quality at 33 MP resolution, 4K 60p video recording, precise handling, and fast sharing features, the α 7 IV sets new standards for full-frame cameras as the perfect hybrid camera. Creative and professional photographers will always have the best Sony technology at their fingertips to bring their ideas to life with the α 7 IV and its premium real-time autofocus for still and video shooting.

Stunning image quality
The 33 MP Exmor R rear-exposed full-frame sensor, combined with the processing power of the new Bionz XR, delivers outstanding professional-quality images - even in low light.
Both color processing and creative modes have been adapted from the latest professional cameras from Sony allowing you to capture lifelike and vibrant images in your own unique style.

Unmatched Autofocus Performance

Thanks to the latest real-time tracking technology and autofocus with eye detection (human/animal/bird), your subject will remain in focus at all times when shooting photos or videos. Plus, the α 7 IV shoots up to 10 frames per second with fast buffer release so you never miss a moment.

Unique Operation

With a fast and sharp 3.69 million-dot electronic viewfinder, a new 3" tiltable touchscreen, and a built-in 5-axis image stabilization system (IBIS), the α 7 IV ensures a pleasant shooting experience and blur-free images. The new, intuitive Sony touch menu system, dedicated photo/video/slow-motion/time-lapse dial, and dual card slots make it easy to switch between photo and video shooting - so nothing gets in the way of your creativity.

Best quality video

Record video in stunning 4K quality at up to 60p, with full pixel readout and no pixel binning. Sophisticated filmmakers can shoot 4:2:2 10-bit content with the α 7 IV and produce cinema-quality images via S-CINETONE/S-LOG 3 image profiles without the hassle of post-production. With incredibly fast real-time eye focus, the camera ensures that your subject's eye stays in focus all the time, even when moving - for people, animals, and birds. The α 7 IV also features unique video tools such as Breathing Compensation, a digital audio interface for connecting professional audio microphones, and a heat dissipation structure for shooting over long periods of time.

Stay connected

Stream live content with the α 7 IV at up to 15p in 4K or 60p in Full HD even without a memory card and stay connected to your followers at all times. With the latest Generation 3.2 USB-C connectivity, ultra-fast Wi-Fi chip, and an automatic Bluetooth image backup mode, you can instantly stream your images to share with the world.

Cutting-edge technology from Sony

Choose from more than 40 full-frame original lenses (optional) from Sony to let your creativity run wild.

Effortlessly capture the best quality shots with lenses designed specifically for Sony cameras.

Tamron 20-40mm f2.8 Di III VXD Sony E-mount

Designed for Sony full-frame mirrorless cameras with E-mount mounts, this exceptional 20-40mm F2.8 standard high-speed zoom lens is an excellent choice for many everyday photo and video shoots. With a Zoom range from 20mm ultra-wide to 40mm standard focal length, it is currently the smallest and lightest lens in its class.

The 20-40mm F2.8 achieves outstanding imaging performance across the entire focal length range. It is ideal for both demanding photography and making creative videos for vlogs. The lens is equipped with Tamron's proven VXD autofocus with linear motor (Voice-coil eXtreme-torque Drive). VXD technology is characterized by particularly quiet and agile focusing that achieves very high precision even in dynamic situations. The shortest possible focusing distance of only 17 cm and the maximum magnification of 1:3.8 in the wide-angle range make the lens also recommendable for expressive close-ups.

High speed F2.8 and compact design

The 20-40mm F2.8 is a fast standard zoom born from the desire to create a compact, easy-to-carry lens. It offers a constant F2.8 open aperture throughout the Zoom range of 20mm to 40mm, and is particularly compact and lightweight, measuring just 86.5mm in length and weighing 365g. The 40mm standard focal length is primarily suited for snapshots, portraits, and food photos, and the 20mm Utra wide-angle focal length for stunning landscape shots with striking depth - something that is difficult to achieve with a conventional fast standard zoom lens with an initial focal length of 24mm.

Fantastic family videos, vlogs, and other online content

Compact and lightweight, the 20-40mm F2.8 features excellent handling and is well balanced even when used with camera accessories or gimbal stabilization systems. It's the optimal all-purpose lens that ensures you never miss a photo or video opportunity, whether it's spontaneous shots in everyday life, sweeping landscapes while traveling, or attractive selfies with a wide background.