Sony Alpha ILCE-7CR silver +Tamron 28-300mm f4-7.1 Di-III VC VXD

Sony Alpha ILCE-7CR body silver

Extreme full-frame resolution. Ultra-compact

Shoot anywhere in high resolution with the Alpha 7C R - the ultimate compact camera designed to deliver stunning detail effortlessly and with ease. The power of the 61.0 MP full-frame sensor allows all creative ideas to come to life. Reliable real-time tracking combined with advanced AI processing captures the right moment effortlessly and accurately. Capture 4K video with a cinematic feel in an instant with versatile log recording, LUTs and S-Cinetone, while

the grip extension and multiple control options via OLED viewfinder, adjustable LCD, touch menu and customizable dials allow for comfortable shooting. Results can be easily transferred and shared with the Creators' App.

The Alpha 7C R is the perfect companion for portrait, landscape and street photographers, with plenty of resolution for versatile post-processing and framing. The freedom of flexibility with this lightweight and compact design.

Compact size, stylish design

The Alpha 7C R from Sony offers the perfect combination of compactness and elegance. As the smallest full-frame camera in Sony's Alpha series, it offers professional image quality in a compact body that suits any lifestyle. It can be carried in your pocket or over your shoulder for creative freedom wherever you go.

Discover professional image quality

The Alpha 7C R offers unrivalled resolution with a 61.0 MP Exmor R™ full-frame sensor, BionZ XR processor and built-in 7-stop stabilization. Razor-sharp details are captured in all lighting conditions and there are no limits to creativity with landscapes, street scenes and portraits.

Never miss the decisive moment - with AI autofocus for photos and videos

The Alpha 7C R's advanced AI processing unit ensures precise tracking of subjects. Choose from various options for eye detection of people, animals or birds and freeze motion with continuous shooting at 8 frames per second and 4K slow motion.

Optimized for even better creative experiences

The Alpha 7C R is compact and easy to use. The tilting display and improved electronic viewfinder allow even more creativity. The camera can be easily controlled using the dials on the front and rear and the touch menu. The long battery life and an external grip make it easy and comfortable to use.

4K cinema-quality shooting

The Alpha 7C R offers 4K 60p and FHD 120p shooting at 10-bit 4:2:2 for cinema-quality images. S-Cinetone and log recording capture cinematic moments and LUTs can also be imported to capture unique moments with a cinematic feel.

Tamron 28-300mm f4-7.1

Di-III

VC VXD

The Tamron 28-300mm f4-7.1 Di-III VC VXD is a versatile all-in-one Zoom lens with a 10.7x Zoom factor, specially developed for full-frame mirrorless cameras with Sony E-mount cameras. Despite its impressive range, the lens remains compact, with a length of only 126 mm and a weight of just 610 g. Equipped with the VXD (Voice-coil eXtreme-torque Drive) linear motor focusing mechanism, it offers fast and precise focusing over the entire Zoom range.

The lens is equipped with Tamron VC (Vibration Compensation) image stabilization, which enables sharp hand-held images even when shooting at 300 mm telephoto or in low light conditions. Thanks to a minimum object distance (MOD) of 19 cm and a maximum magnification ratio of 1:2.8 in the wide-angle range, the lens offers users access to the world of macro photography.

The lens is equipped with a focus button and a connection for the Tamron Lens Utility software developed by Tamron, which significantly expands the creative possibilities for photos and videos. Thanks to its weatherproof construction and fluorine protective coating on the front lens, it is robust and reliable. With the 28-300mm F4-7.1 VC, users can cover a wide range of shooting situations with just one lens.

A 10.7x Zoom lens for full-frame mirrorless cameras, covering the focal length range from 28mm wide-angle to 300mm telephoto

The 28-300mm F4-7.1 VC is characterized by its impressive 10.7x Zoom range. In response to feedback from users that 200 mm in the telephoto range is often not enough for an all-in-one Zoom lens, Tamron has extended the focal length to 300 mm. The lens impresses with its handiness and compact design. It is ideal for a wide variety of shooting situations in everyday life and when traveling, including landscapes, snapshots, portraits and sports photography. This extremely versatile lens allows the user to cover any shooting situation without having to change lenses.

Excellent image quality

This Zoom lens from Tamron consists of an optical construction with 20 elements in 13 groups. It contains an XLD (eXtra Low Dispersion) element and an LD (Low Dispersion) element to effectively control aberrations, especially chromatic aberrations. The BBAR-G2 (Broad-Band Anti-Reflection Generation 2) coating reduces ghosting and stray light, resulting in clear images even in backlit conditions. As a versatile Zoomlens for full-frame mirrorless cameras, it guarantees outstanding image quality.

Compact and lightweight lens design

Despite its impressive focal length range of 28 mm wide-angle to 300 mm telephoto, the lens remains extremely compact with a length of just 126 mm and a weight of 610 g. It is small

and versatile enough to

be used in

a variety of

situations. It is small and versatile enough to be taken anywhere and is perfect for those who often only want to use a lightweight camera bag. The lens also makes it easier to compose both stills and moving subjects, such as sports and wildlife photography, and is always easy to use.

Equipped with VXD, the first-class

linear motor

focus mechanism from Tamron

The 28-300mm F4-7.1 VC features the VXD autofocus drive, which uses the high-quality linear motor focus mechanism from Tamron. This ensures that the focus is adjusted quickly and precisely over the entire 10.7x Zoom range. Contrary to the common preconception that all-in-one Zoom lenses have slow autofocus, the fast operation of the lens allows the user to reliably capture even fleeting moments. In addition, the extremely quiet VXD ensures that photography and filming in conditions that require absolute silence are possible without any problems.

Tamron's proprietary VC image stabilization

Although the 28-300mm F4-7.1 is relatively compact, it features the VC mechanism developed by Tamron. This ensures smooth and stable images, particularly in the 300mm telephoto range of the 10.7x focal length range. The VC mechanism effectively reduces camera shake, which often occurs with telephoto shots or in poor lighting conditions, and enables the user to achieve sharp images even without a tripod.