Sony Alpha ILCE-7R IIIA + Tamron 35-150mm f2-2.8

Sony Alpha ILCE-7R IIIA Body

High resolution and light sensitivity improve your images in terms of sharpness, naturalness and detail. Autofocus and tracking performance as well as the continuous shooting mode with up to 10 frames per second have been significantly improved. Professional operability for more efficiency! A lightweight, compact body allows for more flexible use.

With an extremely high-resolution, back-illuminated 43.6 megapixel Exmor R CMOS full-frame sensor, ten frames per second and extra-fast autofocus, the α7R IIIA has a lot to offer over its predecessor. The 399 phase autofocus points cover around 68 percent of the sensor. There are also 425 contrast autofocus points. Even the eye autofocus is now twice as effective as before. The optical 5-axis image stabilizer gives the photographer 5.5 f-stops more leeway. Videographers will enjoy 4K videos with full pixel resolution and no pixel binning, while

professionals will appreciate the two SD card slots, the longer battery life and the superspeed USB connection (USB 3.1 Gen 1 Type C). The camera itself is small and compact.

Tamron 35-150mm f2.0-2.8 Di III VXD Sony E-mount

The 35-150mm F2-2.8 is the world's first Zoom F2.0-2.8 lens from Tamron for full-frame cameras with Sony E-mount. With a variable focal length from 35mm wide-angle to 150mm telephoto, it covers the most frequently used Zoom range and offers a wide range of possibilities for image composition from the respective location. The lens is suitable for impressive panoramic and architectural shots at 35mm as well as for dynamic close-ups at 150mm

. The Zoom lens is ideal for travel and vacations, with its high imaging performance also making it particularly suitable for ambitious travel photography. The high speed enables breathtaking images of sunrises and sunsets as well as atmospheric shots of interiors and night scenes.

The VXD autofocus (Voice-coil eXtreme-torque Drive) with linear motor ensures exceptionally fast and precise focusing in every situation. The advanced ergonomic design of the housing is geared towards optimum handling of the lens.

TAMRON Lens Utility for user-defined functions
The lens is compatible with the new "TAMRON Lens Utility" software, which was specially developed by Tamron to configure its own lenses. After installing the program on a computer, the 35-150mm F2-2.8 can be connected to the computer via a connection cable in order to customize various functions of the lens or update the lens firmware. With the help of the personal configuration, the lens can be optimally adapted to the respective shooting situation, for example photo or video.

Functions of TAMRON Lens Utility

Setting options of the focus button ("Focus SetButton")

• A-B focus: The focus automatically switches between two predefined focus positions (A and B)
• Focus preset: The focus focuses on a predefined distance
• Change the focus ring function (focus/aperture): The focus ring can be used alternately for focusing or for setting the aperture
• Activation of a camera function: The focus button can be assigned a camera function
  *The function of the focus button can be reset

Focus ring with various setting options

• MF ring rotation: Change the direction of rotation of the focus ring (clockwise or counterclockwise)
• MF method: Select the focus method when using the focus ring
• Firmware update