Details
Sony Alpha ILCE-7R V
A new era of resolution: The α 7RV impresses with outstanding AI-based scene recognition and rapid processing speed - made possible by the latest BIONZ XR™ image processor. This ensures the highest full-frame image quality with 61 megapixels and video recording in 8K and lets you capture subject details and textures in unrivaled quality. In addition, the camera offers an optimized integrated image stabilization system with up to 8-stop compensation, a unique three-axis adjustable display and a high-resolution electronic viewfinder for a professional shooting experience. With high-speed connections, the α 7RV is a groundbreaking innovation for photo enthusiasts and professionals who want to capture every detail - whether in landscapes, wildlife photos or portraits.
AI-based autofocus
Unique AI-based technology gives you accurate, fast and consistent autofocus tracking of subjects in real time. The AI-based detection works even better with people, animals and birds and now for the first time also recognizes insects, cars, trains and planes. With this professional camera, you can create razor-sharp photos and video content even under difficult conditions.
Outstanding details
The 61 MP back-illuminated full-frame sensor and BIONZ XR™ image processor work together to deliver outstanding detail and accurate color reproduction, even in low light. The robust buffer enables continuous shooting at up to 10 frames per second and the enhanced Pixel Shift shooting mode gives you huge 240 MP images with outstanding detail. Nature and wildlife enthusiasts can use the APS-C mode to extend their range and achieve maximum 26 MP quality.
Video recording in 8K and 4K60P
In addition to recording in 8K and 4K, the α 7RV offers professional video recording with 10-bit 4:2:2, S-Cinetone and S-LOG image profiles. The heat dissipation system enables a long recording time. The camera includes several features unique to Sony, including Active Stabilization and Breathing Compensation, which provide an exceptional experience with Sony lenses.
Developed for professionals
The α 7RV optimizes the shooting experience for professional users with built-in image stabilization (IBIS) with up to 8 stops of compensation, a high-resolution electronic viewfinder (EVF) with over 9 million pixels and a new, uniquely adjustable touchscreen. With a ruggedized body, the α 7RV provides a seamless platform for photographers and videographers who want to focus on their craft.
High-speed transmissions and connections
For professional needs, the α7RV offers advanced connectivity with a 2.4 GHz/5 Ghz transfer speed via high-speed Wi-Fi and a 10 Gbps SuperSpeed USB-C connection for remote control or fast content transfer. The camera allows recording to CFexpress Type A and SD in two card slots, providing a reliable media storage solution.
Sigma 24-70mm f2.8 DG DN (A) Sony-E
The second Art Zoom lens, which has been specially developed for mirrorless cameras.
Outstanding results can be achieved with a fast Zoom lens. With this conviction, SIGMA developed the 14-24mm F2.8 DG DN Art, the first Art Zoom lens specially designed for mirrorless cameras and characterized by extremely high resolution.
The experience in developing lenses for mirrorless cameras has successfully reduced the size and weight of the lens, while achieving a homogeneous and high resolution over the entire focal length range from the center of the image to the edges. In addition, compatibility with the latest mirrorless cameras and their functions allows the lens to be used in a wide range of applications, meeting the high demands of professional photographers and ambitious amateur photographers alike. Following the 14-24mm F2.8 DG DN, the 24-70mm F2.8 DG DN Art is the flagship of the new generation of Art Zoom lenses and the ultimate standard Zoom lens with a large aperture.
Best optical performance in its class
The F2.8 Art product line with its flagship Zoom lenses was primarily developed to achieve outstanding optical performance.
As particularly low dispersion glass, six FLD ("F" Low Dispersion) glass elements and two SLD (Special Low Dispersion) glass elements are used in this lens, taking advantage of an optical design for mirrorless camera lenses. Thanks to the use of three aspherical lenses, this lens effectively reduces aberrations such as longitudinal chromatic aberration or sagittal coma, which are difficult to correct in post-processing. It also delivers homogeneous and outstanding resolution over the entire focal length range from the center of the image to the edges.
Compatible with the latest full-frame mirrorless cameras
The SIGMA 24-70mm F2.8 DG DN Art is compatible with various models of the latest full-frame mirrorless cameras with L-mount and Sony E-mount compatible. This means that professional photographers and ambitious amateur photographers alike can achieve top performance in a wide range of photographic applications.
For example, the AFL button can be assigned different functions via the camera menu, which improves usability when taking photos. The use of a stepper motor with the latest algorithm achieves a balanced ratio between acceleration and smoothness of the AF drive. This enables stress-free focusing. In addition, this lens is compatible with the eye-detection AF often used in mirrorless cameras, which enables extremely precise focusing in portrait photography. The Zoom lock mechanism prevents unintentional extension of the lens barrel. An AF/MF switch, which many other SIGMA lenses also have, is also available.
Design that eliminates reflections and ghost images
From the very beginning of the lens design process, susceptibility to reflections and ghosting is studied to achieve an optical design that is resistant to even strong backlighting. The Super Multi-Layer Coating (SML) reduces flare and ghosting and delivers sharp, high-contrast images, even in backlit conditions.
Nano Porous Coating is used in addition to the Super Multi-Layer Coating. In terms of coating, the lens is designed to be less affected by strong incidence of light, such as reflections.
Close focusing distance of 18-38 cm
The closest focusing distance in the wide-angle range is 18 cm. This allows you to get closer to the subject when taking photos than the lens hood allows. The largest reproduction scale is 1:2.9 in the wide-angle range and 1:4.5 in the telephoto range, which allows a greater variety of expression possibilities for close-ups.
Round aperture
The almost circular aperture consists of 11 aperture blades** and ensures a very pleasant bokeh outside the focal plane of the image.
Dust and splash protection
Thanks to its dust and splash-proof construction, the lens is suitable for a wide range of applications and environments.
Brass bayonet
The lens is equipped with a solid and precise brass bayonet. The special treatment of the surface to reinforce the strength enables long-lasting use.
Simply subscribe and benefit as a newsletter recipient every week: